Kristi Elmer is the author of the book "How Change Really Works: 7 Science-Based Principles for Transforming Your Organization".

A BCG study of 6,000 employees and executives found a "change distance" in sentiment, with 68% of executives feeling positive about an upcoming change compared to only 49% of employees.

A BCG study of 2,000 corporate transformations over the last 20 years found that 75% fail to deliver their stated results in both the short and long term.

Blockbuster is cited as an example of a company that failed to transform because it did not recognize the threat from streaming and did not move fast enough to adapt.

Kristi Elmer identifies Netflix as a successful example of corporate transformation, attributing its success to creating a culture with "change readiness" that allowed it to pivot effectively.

According to research by BCG, the primary initial emotion employees feel when hearing about an upcoming organizational change is curiosity.