OpenAI released two new AI models, GPT 5.3 and GPT 5.4, in the first two months of 2026.

The time between OpenAI's GPT-3 and GPT-3.5 models was two and a half years, while the time between GPT-3.5 and GPT-4 was approximately 18 months.

Jason Lee believes that consumer and merchant trust, rather than technological capability, is the primary bottleneck for the adoption of agentic commerce.

OpenAI is now operating on a four to six week release cycle for new AI models.