Rory McIlroy - Professional Golfer and Investor. Tracked across 15 mentions in podcasts and expert conversations analyzed by Sonic.
Versant's direct-to-consumer golf subscription service, Golf Pass, is a partnership with Rory McIlroy and has several hundred thousand paid subscribers.
Rory McIlroy believes LIV Golf appeals to a different and younger demographic than the PGA Tour's traditional fan base.
Rory McIlroy predicts that a significant merger or resolution between the PGA Tour and LIV Golf will not materialize until at least 2026.