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RWH069: The Psychology of Investing w/ Emily Haisley, Sonic AI
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RWH069: The Psychology of Investing w/ Emily Haisley
Richer, Wiser, Happier
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Jun 28, 2026
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2:00:27
Interview
RWH069: The Psychology of Investing w/ Emily Haisley
From
Richer, Wiser, Happier
Emily Haisley
(Head of the Behavioral Finance Team, BlackRock, guest)
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Executive Summary
BlackRock's behavioral finance team systematically improves investment decisions by quantifying cognitive biases like loss aversion and sunk cost fallacy using proprietary analytics.
The team pioneers the use of wearable technology, primarily the Oura Ring, to link portfolio managers' physiological data (stress, sleep) to their risk-taking behavior and portfolio performance.
Specific interventions are implemented to enhance team dynamics and combat groupthink, including anonymous voting, appointing outside challengers, and having leaders speak last in meetings.
AI-powered simulations or "war games" are used to prepare investment teams for high-stress market scenarios, allowing them to practice decision-making under pressure in a controlled environment.
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Quantifying and Mitigating Cognitive Biases
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Processed Jun 28, 2026
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