Keep pulling the thread on Ryan Serhant.
Ryan Serhant has personally achieved over $20 billion in real estate sales.
SERHANT. has raised a $45 million seed round.
SERHANT. plans for its brokerage to be fully national by next year.
SERHANT. uses its media operations to provide leads to its salespeople with a customer acquisition cost (CAC) of zero.
Ryan Serhant defines SERHANT. as a media and technology company that sells real estate, rather than a real estate company that uses media.
SERHANT. has a customer retention rate of 99%.
Following the launch of "Owning Manhattan" on Netflix, traffic to the SERHANT. website increased by approximately 2,400%.
After the launch of "Owning Manhattan," SERHANT. received agent recruitment applications at a rate of approximately 100 per minute.
SERHANT.'s AI platform, Simple, is an agent orchestration platform that uses MCP and LangChain to coordinate multi-model responses and predict a salesperson's next actions.
SERHANT.'s AI platform, Simple, is designed to replace standalone tools like CRM, Calendar, and Canva by automating the work for salespeople.
SERHANT. has a policy that new hires are only approved if it can be proven that their role cannot be automated with AI.
Serhant Studios is using AI to generate full property video tours from a single photograph, aiming to replace the need for traditional virtual tours.