Keep pulling the thread on Says You Should Declare.
When Says You Should Declare took over his company's credit card business, which was the third largest in its country, he set a public goal to double the business within three to four years.
Says You Should Declare evaluates the top 100 leaders in his 100,000-person organization using a two-dimensional grid that plots personal ambition against organizational ambition.
According to Says You Should Declare, leaders who exhibit high personal ambition for title and status but lack organizational ambition tend to become blockers and problems within the company.
At Says You Should Declare's organization, performance against budgets is evaluated qualitatively, where missing an aggressive target may be viewed more favorably than beating a safe one.
Says You Should Declare believes that for a leader to successfully take risks and marshal resources, they must publicly declare their ambitious goals.
Says You Should Declare believes that leaders who set ambitious goals attract 'A talent', whereas leaders with unambitious goals attract 'C talent' or 'B at best'.
At an upcoming investor day, leaders at Says You Should Declare's organization will be expected to publicly declare their goals and the KPIs by which they can be measured each quarter.