Keep pulling the thread on Chrissy Taylor.
Enterprise's competitive strategy is to focus on its core competencies, which include customer service, employee development, and growing its business lines, rather than reacting to competitors' actions.
Enterprise views the adoption of new technologies like electric vehicles (EV), autonomous vehicles (AV), and artificial intelligence (AI) as an evolutionary process to enhance existing operations, not a revolutionary change.
The adoption of electric vehicles is moving very quickly in Europe and is also advancing in North America.
Enterprise's fleet contains approximately 100,000 hybrid plug-in and other hybrid vehicles.
Enterprise is positioned to educate consumers about electric vehicles, as many customers use its rentals as an extended "test drive" for new technology.
A majority of Enterprise's rental customers are individuals who have been in a car accident and need a replacement vehicle while their primary car is being repaired.
Chrissy Taylor believes that broader consumer adoption of electric vehicles is constrained by the need for more charging infrastructure.
Enterprise's strategy for the electric vehicle transition includes partnering with OEMs and government officials to understand the legislative landscape and encourage consumer adoption.