Keep pulling the thread on Reef Quail.
The NRF is launching a new event, "Retail's Big Show Middle East," in Saudi Arabia in March 2027.
With its new event in Saudi Arabia, the NRF will host major shows in New York (January), Singapore (June), Paris (September), and Saudi Arabia (March).
Over one-third of the attendees at the NRF's New York show are international.
The NRF's upcoming Asia Pacific show is planned to be the same size as the 2024 New York show.
The 2024 NRF Big Show in New York had between 41,000 and 42,000 visitors, making it the largest edition of the event on record.
One large exhibitor at the NRF Big Show secured over 200 significant meetings, compared to the 70 meetings they had pre-booked before the event.