Keep pulling the thread on Dick Costolo.
To combat organizational slowdowns at Twitter, Dick Costolo instituted a "bias to yes" policy where only an employee's direct manager or the legal department could prevent them from proceeding with a project.
During a meeting with Dick Costolo and Jack Dorsey, Jeff Bezos countered Steve Jobs's philosophy of intense focus by stating, "I like to do everything," and that his team has to talk him out of ideas.
To compete with Facebook for advertising dollars, Twitter's head of revenue, Adam Bain, would differentiate their sales pitch by focusing on understanding a customer's business problems rather than just presenting new features.
Twitter attempted to acquire Instagram for an offer equivalent to over $700 million in stock, representing over 10% of Twitter's value, approximately a month before Facebook acquired it for $1 billion.
Dick Costolo viewed Facebook's acquisition of Instagram as a "checkmate" move against Twitter, as Instagram represented the future of rich media social feeds.
Dick Costolo regrets taking Twitter public when he did, stating he would have kept it a private company for longer to focus on long-term goals without the pressure of a daily stock ticker.
Dick Costolo was the third CEO of Twitter, following Jack Dorsey and Ev Williams, and he ran the company for 5 years.
Dick Costolo sold his previous company, FeedBurner, to Google.
In the summer of 2009, when Dick Costolo joined Twitter, the company had no revenue model or business model.
When Dick Costolo became CEO of Twitter, co-founder Jack Dorsey was Chairman of the Board and co-founder Ev Williams also remained on the board.
Upon becoming CEO of Twitter, Dick Costolo's primary objective was to increase the velocity and cadence of decision-making and execution.
At Twitter, an increasing boot time for the Android app correlated with a near-linear decrease in user engagement on the platform.