The Hatch Sleep Clock features contactless sleep tracking technology built directly into the device, eliminating the need for wearables.

Over the last 20 years, search queries for 'sleep' in the developed world have increased threefold.

Hatch is launching a new product for adults called the Hatch Sleep Clock, which is designed to help users go to bed rather than just providing a sleep score.

Hatch's business model includes an optional content subscription, but the sleep tracking data collected by its devices is provided to users for free.

Hatch claims its devices are present in one out of every three homes with babies and children in its market.

Hatch's sleep products are designed to be screen-free and do not include a microphone or camera to ensure user privacy.

The CDC declared a sleep epidemic in 2014, and the problem has worsened since then.

Hatch products are currently in one out of every three homes with babies and children in its market.

Hatch positions its products as an "antidote to the attention economy," aiming to help users disconnect from technology that competes for their attention.

Hatch designs its bedroom products to be screen-free and without microphones or cameras to protect user privacy.

According to scientific findings, listening to distracting content like spoken word or music helps people fall asleep and stay asleep more easily.

Hatch's next strategic goal is to become as dominant in the adult sleep market as it is in the market for babies and children.

Hatch has 7 million devices in the market.

The Hatch Sleep Clock is a sleep tracker designed to help users go to bed, rather than providing a sleep score or stress level.

Hatch provides all user sleep tracking data for free with the purchase of a device, believing that users own their personal data.

Hatch is launching a new product for adults called the Hatch Sleep Clock.

The Hatch Sleep Clock features contactless sleep tracking technology built into the device, eliminating the need for users to wear or charge a separate sensor.

The Hatch Sleep Clock provides feedback that correlates the content a user listens to with their sleep quality, such as improved REM sleep, to help optimize their routine.

Hatch's content library offers 2,500 screen-free, ad-free, and science-backed sounds, including an original podcast called "The Nightly".

Over the last 20 years, search terms for "sleep" among the developed world have increased threefold.